With the on-premise version of Symphonie you only pay for the license, not for each email sent, so the price can be considerably less when sending a large volume of email.
Volume: When email marketers reach a certain volume of email sent it can become more economical to switch to a fixed-price sending situation. The features of Symphonie make this easy, so there can be real advantages to the on-premise deployment if you want Symphonie tightly integrated with your company data. The ability to make real-time decisions on the content and recipients for an email can be done most easily if the data can be pulled real-time from internal company sources. Integration: The best email marketing takes advantage of many data sources to target the right recipient with the right content. On-premise is the choice of companies that are either looking for self-contained security, or want to ensure that all their data is locally stored. While Goolara offers secure ways to transmit and store data, some companies feel most confident when the data is completely under their control. When the product is within your network you do not need to transmit the email addresses or other data to a hosting company. Security: Keep all your data within your company firewall, managed by your security experts. There are generally three advantages that attract users to on-premise email marketing software: security, integration, or email volume. If you're looking for an in-house email marketing license, the on-premise version of Symphonie provides all the same features as the cloud-hosted version but allows you to have all this power running on your own computers (self-hosted).
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